Marketing in a Nutshell 2 Book PDF, ePub eBook

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Book Descriptions:
Many introductory marketing books provide too much coverage of non-critical material. Others provide too little coverage of subjects that are at the very heart of the discipline. MARKETING IN A NUTSHELL eliminates extraneous content and offers readers clear, concise and complete coverage of concepts that are essential to marketing theory and practice.

Marketing in a Nutshell 2 by Sheri Bridges

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